Poorly written texts are cages that imprison your ideas within them. When you express yourself poorly, your reader has to break your thoughts from prison. They have to dig, sweat and work to bend the bars of your sentences and catch the thoughts between the lines.
And unless they’re motivated (e.g. they love you, you’re famous, you’ve got great marketing or they know your ideas are highly original) they won’t get far. They’ll give up and your words will remain locked up.
A well-written post, on the other hand, doesn’t lock in your thoughts. It sets them free. Your words aren’t bars, but wings. Letting your ideas soar skywards and carry your reader to exotic climes.
Continue reading How to be a Better Blogger and Let Your Thoughts Fly Free